2008 Astra Awards

BEST OF SHOW

Astra Awards 2008 Finalists

1A
Product Sales Presentation

Creative Marketing Alliance
SLI Catalog
David Sherwood, Christian Horn and Erin Higgins

Stimulus Brands
Capitalize on the Rock
TomMcManimon and Amy Rubin

1B
Sales Promotion – Sales Kit/Folder

Educational Testing Services
ETS Focus on Standards
George Barrett, Joe Kolody, Rob Adams, Tom Healy and Diane McKernan

Stimulus Brands
Capitalize on the Rock Sales Kit
Tom McManimon and Amy Rubin

2
Sales Promotion – Packaging

Bluewater Communications
ROC Cosmetics
Dave Francis, Bob Duerr and Anthony Gualano

3B
Trade Show Exhibit

Wyeth
United Way Campaign
Peggy Farley, Designer

6A
Annual Report – For Profit Corporation

(Gold)
Stimulus Brands
NJN Annual Report – Impact, Images, Words, Action
Tom McManimon and Joanne Ruscio

6B
Annual Report – Non-Profit Corporation

Children’s Specialized Hospital
A Banner Year in the Pursuit of Excellence
Created and produced by Berkshire Marketing

Georgian Court University
Georgian Court University Annual Report
Ruth Ann Burns, Deborah Gilleran, Elizabeth Brennan and Stein Communications

Somerset Medical Center
Greetings from SMC – Somerset Medical Center Annual Report
Jodi McCaffrey

Verge 180
Faith & Values Media Annual Report
Alan Brooks, Creative Director

7A
Brochure – Less than 8 pages

Wyeth
Caltrate Graphic Guidelines Brochure
Ann Filidoro and Jutta Kristen

7B
Brochure – More than 8 pages

(Gold)
Oxford Communications
Aurora Brochure
Chris Ledford, Chuck Whitmore and Justin Gravante

Brogan Tennyson Group
The Mall at Short Hills – Fall 2007
Conceived and Executed by Brogan Tennyson Group

Brogan Tennyson Group
South Coast Plaza – Holiday Portfolio 2007
Conceived and Executed by The Brogan Tennyson Group

8A
Brochure – Non-profit Organization Less than 8 pages

ETS
ETS Praxis Series Brochure
Clara Sue Breym, Tim Hutchinson, Joe Kolodey, Rob Adams, Laura Rose and Diane McKernan

8B
Brochure – Non-profit organization More than 8 pages

ETS
ETS PlanSmart 2007 Transition Kit
Clara Sue Beym, Joe Kolodey, Rob Adams, Michael Knab and Diane McKernan

9
Newsletter

(Gold)
Verge 180
The Activist Newsletter
Alan Brooks, Creative Director

Wiser-Link, Inc.
Sand Dollars
Lori Link

10A
Magazine

(Gold)
Merrill Lynch
Merrill Lynch Advisor Magazine – The Future is Yours
John Von Brachel

Merrill Lynch
Merrill Lynch Advisor Magazine – The New Philanthropists
John Von Brachel

Merrill Lynch
Merrill Lynch Advisor Magazine – The New Africa
John Von Brachel

11
Book Jacket

Wiser-Link, Inc.
IEEE Wireless Cover
Lori Link

12A
Single Poster

(Gold)
Oxford Communications
Trenton Film Festival
Billy Hartman and Chris Ledford

Merrill Lynch
Unwavering Ad

12B
Poster Campaign

(Gold)
Wyeth
Brain Sparks Campaign
Jose Flores, Vicki Apisi, Eric Rubin and Karen Koronkiewicz

13A
Special Event Invitation

(Gold)
ETS
I3 Event Invitation
Marita Gray, Joe Kolodey, Rob Adams, Tom Healey and Diane McKernan

(Gold)
Merrill Lynch
Roles Reversed

Palmer Square Management Group
Girls Night Out Invitation
Phil Unetic and Jamey Christoph

13B
Special Event Card

(Gold)
Creative Marketing Alliance
2007 Holiday Card
Dave Sherwood, Diane Webster, Christian Horn and Erin Higgins

(Gold)
Children’s Specialized Hospital
2007 Holiday Card
Conceived and executed by the Children’s Specialized Hospital Marketing Department

(Gold)
Wiser-Link, Inc.
2007 Holiday Card
Lori Link

14
Specialty Advertising – Apparel

Wyeth
Wyeth Volunteer T-Shirt
Patty Steele, Designer

15A
Direct Marketing – Business to Business
Budget under $5,000

(Gold)
Wiser-Link
Moments in History Campaign
Lori Link

Sarnoff Corporation
Pajama Channel Direct Mail
Michael Toth, Emily Gatto, Lou Ann Wingerter and Sarah Paris Mascicki

16B
Direct Marketing

Business to Consumer
Blue Water Communications
Monmouth Mall Direct Mail
Dave Francis and Anthony Gualano

17
Outdoor Billboard

Oxford Communications
Bucks County Spring Outdoor
Mark Morano, Chuck Whitmore and Chris Ledford

18A
Out-of-Home Mass Transit Vehicle

Partnership for a Drug Free NJ
Get Smart New Jersey.org

18B
Out-of-Home Mass Transit Shelter

Oxford Communications
Spring Bus Shelter
Mark Morano, Chuck Whitmore and Chris Ledford

20
Out-of-Home Campaign

(Gold)
The Marcus Group
Provident Faces
Janel Patti

(Gold)
Wiser-Link, Inc.
JSFCU Billboard Campaign
Lori Link

24
Business/Trade Publication Ad Campaign

(Gold)
Creative Marketing Alliance
CMA Can Hunt
David Sherwood, Christian Horn and Erin Higgins

30A
Newspaper More than ½ page and Less than 4C

(Gold)
Stimulus Brands
Net High Returns from TBOP
Tom McManimon and Peter Bono

30B
Newspaper More than ½ page 4C

Stimulus Brands
Princeton U Store is Centered on U
Tom McManimon, Peter Crowley and Leigh Imaging

32A
Newspaper Campaign Less than 4C

Stimulus Brands
Barringers – Success is in Store for You
Tom McManimon, Designer

Wiser-Link, Inc.
JSFCU Print Campaign
Lori Link

33
Newspaper Insert/Supplement

Oxford Communications
Bucks Insert
Mark Morano, Chuck Whitmore and Chris Ledford

Bluewater Communications
Monmouth Mall Newspaper Insert
Dave Francis and Anthony Gualano

34
Web Banner Ads

CMA
CMA Holiday Banner Ad
Diane Webster, Christian Horn and Erin Higgins

36B
Web Design -Budget $15-50K

(Gold)
Sarnoff Corporation
Sarnoff Corporate Web Site
Emily Gatto, Michael Toth, Lou Ann Wingerter and Rich Zygler,

Stonehouse Media
Village Farms Web Site
Jason Jammer, Art Director

Verge 180
Teak Web site
Alan Brooks and Randy Brasof

39
Radio Local Single Spot
Partnership for a Drug Free New Jersey
Listen Up Parents to the Dangers of Underage Drinking
Angelo Valente

44
Television Local Campaign

(Gold)
Merrill Lynch
Merrill Lynch Campaign

48
Multiple Media Campaign – Business to Business

(Gold)
Stimulus Brands
Become a Champion of Green
Tom McManimon, Frank Smollon and Chris Kent

49
Multiple Media Campaign – Business to Consumer

Merrill Lynch
Forum on the Future

Merrill Lynch
2007 Merrill Lynch Shoot Out Campaign

Stimulus Brands
Bank Wisely – The Bank of Princeton
Tom McManimon, Tom Buchsbaum and Peter Crowley

50
Self Promotion

(Gold)
Children’s Specialized Hospital
“Rubics” Cube
Credit to inhouse marketing department
Children’s Specialized Hospital

(Gold)
“Change” Mug
Credit to inhouse marketing department
Oxford Communications
Corporate Website
Justin Gravante, Chris Ledford and Chuck Whitmore

51
Logo/Trademark Design
CMA
Special Olympics Torch Run Logo
Diane Webster, Christian Horn and Erin Higgins

54
Video/Film

(Gold)
Notre Dame High School
NDHS Video
Brenda Riley, Mary Liz Ivins, Todd Shellenberger and Francesco Letteiri

56
Public Service – Budget Under $5,000

(Gold)
South Jersey Regional Library Consortium
Now Your Library is Open Late Night Too

57
Marketing – Budget Under $50,000

(Gold)
Oxford communications
Souper Chef
Heather Kolesa, Justin Gravante, Chuck Whitmore and Chris Ledford

CMA
Hamilton Continuing Care Center
David Sherwood, Christian Horn and Erin Higgins

Merrill Lynch
Carver Campaign

59
Public Relations Promoting a Public Program

(Gold)
CMA
Component Hardware Group Public Relations Product Launch
Kaitlin Friedmann

ByGeorge Communications
Promoting Ruth Ann Swenson
Georgiana Francisco

Brody Public Relations
Monster.com and Adicio Form Alliance
Beth Brody

Somerset Medical Center
Sleep for Life Media Hits
Jodi McCaffrey

60
Public Relations – Promoting Special Event

CMA
Audis Awards
Kaitlin Friedmann, JoAnna Laskas, Diane Galante and Stacy Flint

61
Public Relations promoting community relations

(Gold)
CMA
Operation Kill-A-Watt
Kaitlin Firedmann

63
Excellence in Writing – Feature Story

CMA
Capitalizing on the Growing Boomer Market
Kaitlin Friedmann and Rob Jones

65
Excellence in Writing – Newsletter

(Gold)
Wiser-Link, Inc.
MyShore Newsletter
Lori Link

66
Dashed Dreams – Print

(Gold)
Oxford Communications
Live and Learn
Billy Hartman, Chuck Whitmore and Chris Ledford

NJCAMA
66 Witherspoon St.
Mailbox #362
Princeton, NJ 08542
newjerseycama@gmail.com