PRINCETON, NJ – The best and brightest marketing and communications work from around the region was recognized by the New Jersey Communications, Advertising and Marketing Association (NJ CAMA) with the presentation of the prestigious ASTRA Awards in November in Princeton, NJ.
According to NJ CAMA President Larry Trink, “The high-quality of entries attests to the survivor mentality that drives New Jersey based communications companies and enables them to compete with our neighbors in New York City and Philadelphia.”
At the ceremony, sixteen New Jersey based companies were honored with ASTRA trophies. This year’s recipients were:
- Creative Marketing Alliance (CMA) of Princeton Junction
- Educational Testing Service (ETS) of Princeton
- Grafica of Morristown
- Inforest Communications of Princeton
- Kathy Smyth Design of Franklin Park
- Lubetkin Media Companies LLC of Cherry Hill
- Lutheran Social Ministries of NJ of Burlington
- Marcus Group of Little Falls
- Monmouth University of West Long Branch
- NJ State Courts of Trenton
- Oxford Communications of Lambertville
- Peddie School of Hightstown
- Perspectiv3 of Skillman
- Solari Creative of Red Bank
- Y Marketing Communications of Hillsborough
- Zoe Graphics of Pennington
Through the ASTRA Awards, NJ CAMA recognizes the top tier of the region’s marketing and communications work. This work runs the gamut from print and web design to broadcast and social media to envelope-pushing marketing and public relations.
The ASTRA presentation was held on November 20 at D&R Greenway in Princeton, NJ. The event included networking, dinner, and keynote speaker Brian Crooks of MRM // McCann.
2014 ASTRA Awards Judges
NJ CAMA especially appreciates the investment of time and expertise by our distinguished panel of ASTRA Judges:
- Roger Cook, retired, former principal at Cook & Shanowsky, Princeton
- David Grueneberg, Category Leader for Global Advertising and Marketing, Citigroup
- Jeff Jones, freelance creative services practitioner, Gainesville, FL
- Steve Longo, Creative Consultant, Stephen Longo Design Associates
- Chris Mather, SVP, Sales and Marketing, Numoda Corporation
- Mike Quon, principal, Quon Design LLC
- Diane Winder, Director and Chief Compliance Officer, Polygon Investment Management
- Rose Zaino, Graphic Designer/Web Designer
You can see a slideshow of the ASTRA Award ceremony in the player below:
Here is a complete list of 2014 ASTRA winning entries by category:
Annual Report Non-Profit
Gold: LSM Our Story, Lutheran Social Ministries of NJ
Gold: Presidents Report, Monmouth University
Brochure For-Profit >8 pages
Gold: Empire Outlets, Oxford Communications
Silver: Trinity Hall Charitable Giving, Solari Creative
Brochure Non-Profit >8 pages
Silver: NAILD LSII, CMA
Silver: Ad Recruitment, ETS
Silver: St Francis Community Report, Zoe Graphics
Brochure Non-Profit <8 pages
Gold: Criterion brochure, ETS
Gold: San Francisco Brochure, ETS
Silver: Talent Brochure, ETS
B-to-B Budget $15,000+
Gold: Success Navigator Campaign, ETS
Business/Trade Advertising Campaign
Silver: ALK, CMA
Business/Trade Publications Advertising
Full Page 4-Color
Silver: Outlets at Tejon Ranch, Oxford Communications
Silver: Trinity Hall Herstory, Solari Creative
Card/Announcement
Silver: 2013 Holiday Card, CMA
Catalog
Bronze: Rider Honor Roll of Donors, CMA
Consumer Publications Advertising – Newspaper 1/2 Page or Less
Silver: RWJUH Rahway, Oxford Communications
Consumer Publications Advertising – Magazine Campaign
Silver: Thomas Edison State College, Oxford Communications
Corporate Video
Silver: ALK RouteSync, CMA
Silver: Prudential Sales Readiness, Graphica
Dashed Dreams-Print
Gold: Rutgers Do The Research, Graphica
Gold: Homeland Security Numbers, Graphica
Gold: Car Show Poster A, ETS
Gold: Car Show Poster C, ETS
Silver: Car Show Poster B, ETS
Silver: Car Show Poster D, ETS
Design/Advertising Arts
Gold: Still Photography, Oxford Communications
DIRECT MARKETING
B to B <$5,000
Gold: CMA Direct Mail, CMA
Direct Marketing
B to B >$5,000
Gold: Winola Lake 3D Mailers, CMA
Display – Kiosk
Bronze: JCPL Charging Station, Marcus Group
Bronze: Perspectiv3’s Social Station, Perspectiv3’s
Electronic Newsletters or Brochures
Silver: In the MIDst, CMA
Silver: Pier Village, Solari Creative
Electronic/Digital Web Banner Ads
Bronze: ALK PC*MILER 27, CMA
Excellence in Writing – Websites
Gold: Wealth Window Consumer Affluence Blog, Y Marketing Communications
Excellence in Writing-Feature Story
Silver: IMARK Now 2013, CMA
Silver: After Sandy, Monmouth University
Internal Communications Annual Report
Gold: Presidents Report, Monmouth University
Logo/Trademark Design
Gold: Legacy Treatment Services, CMA
Silver: MIDJersey Chamber, CMA
Silver: Empire Outlets, Oxford Communications
Magazine
Gold: IMARK Now, CMA
Gold: Monmouth Magazine, Monmouth University
Gold: 150 Faces of Peddie, Peddie School
Silver: CardManufacturing, CMA
Silver: Charles Lafitte Foundation – Change Maker, Marcus Group
Silver: Change Maker, Marcus Group
Magazine, Cover Only
Gold: IMARK Now March 2013, CMA
Gold: Monmouth Magazine Winter 2014, Monmouth University
Marketing Budget <$50,000
Silver: In the MIDst, CMA
Multimedia B-to-C Budget $15,000+
Silver: WorryFree, NJ, Graphica
Multimedia-B-to-B Budget $15,000+
Bronze: PSE&G Small Business, Graphica
Newsletter
Bronze: ANSwers, Kathy Smyth Design
Bronze: Judiciary Times, NJ State Courts
Out of Home Campaign
Bronze: NJMVC, Oxford Communications
Poster Single
Gold: IP Awareness, ETS
Poster Campaign
Silver: Passwords Posters, ETS
Silver: Quality Posters, ETS
PR-Special Events & Observations
Silver: Trenton Freedom, CMA
Public Service Budget $5,000+
Gold: San Francisco Invite, ETS
Gold: Look Up Speak Up, Oxford Communications
Self-Promotion
Gold: Advertising Campaign, CMA
Gold: 2013 Holiday Card, Graphica
Social Media Campaigns
Silver: Brother Share Give Back, Oxford Communications
Specialty Advertising Event Invitation
Gold: San Francisco Invite, ETS
Silver: Wedding Invitations, Solari Creative
Stationery Package
Bronze: Legacy Treatment Services, CMA
Television – Local Single
Bronze: Lets Watch Over Transit Together, Oxford Communications
Videos Up To 3 Minutes
Silver: Unity Bank, Lubetkin Media Companies LLC
Bronze: CMA Bunch, CMA
Videos 3 Minutes & Above
Silver: Peddie Anew, Peddie School
Silver: Lauren Rose Albert Foundation, Lubetkin Media Companies LLC
Videos 3 Minutes & Above
Bronze: Elementis, Lubetkin Media Companies LLC
Video/Animation/Special Effects
Silver: Beauty Avatar, Solari Creative
Web Design Budget <$15,000
Gold: Dr. Dan Gottlieb, Lubetkin Media Companies LLC
Gold: GridSmart Energy, Marcus Group
Gold: In the MIDst, CMA
Gold: Slayback-Health, CMA
Web Design Budget $15,000 – $50,000
Gold: Third Parent, Oxford Communications
Silver: FIRMA, Inforest Communications
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